Toronto Yoga Co

As yoga studios struggled to keep their doors open, Toronto Yoga Co saw the value in investing in their virtual presence to keep existing clients engaged, and expand their offering to new markets online. As the Director of Virtual Experience at Toronto Yoga Co, I created a content strategy to set the beloved yoga studio up for success during the COVID-19 pandemic. I work closely with the studio owner and studio director to create engaging, educational, and entertaining content for the @torontoyogaco Instagram channel.